When smartphone users search for apps, they first check if they appear in their operating system’s app store, and only then do they look in other places. Between this habit and the reason for the user experience, it is much easier to find good content in the app store than in a free search on the internet. Therefore, when developing apps for mobile devices, the first option that comes up is of course to develop a native app.
Advantages Native apps for iPhone, Android, or any other smartphone:
- Provides the best and richest possible user experience.
- Enable full access to all the hardware within the device.
Disadvantages Developing native apps also has some disadvantages:
- Apps must be developed separately for each operating system, and each version for each operating system must be separately maintained and updated.
- Native apps must be approved by (or submitted for review to) the owners of the app stores, often Apple or Google. With Android, this process is not very complicated, but with iPhone, it can take a long time and often results in approval not being granted.
- App approval is also required for each updated version of the app, which can make the process much more complex, both in terms of initial development and on an ongoing basis.
Although native apps have the potential to provide the best user experience, their development and maintenance involve several challenges. At realcommerce, we only recommend the use of native development in specific cases that require an especially remarkable user experience. In other cases, we recommend looking further into hybrid development options.
Like to hear more about developing smartphone apps using Native technology with realcommerce? Contact us